The Stevie Awards Blog

Chairs Named for 2017 Stevie Awards for Sales & Customer Service Final Judging Committees

Posted by Maggie Gallagher on Wed, Dec 21, 2016 @ 12:14 PM

The following seven executives have been appointed to head the final judging committees that will determine the Gold, Silver, and Bronze Stevie® Award winners in the 2017 Stevie® Awards for Sales & Customer Service.  (All the category groups can be viewed in more detail here.) The winners will be announced at the awards gala on Friday, February 24 at the Caesars Palace Hotel in  Las Vegas, Nevada.

The 2017 Stevie Awards for Sales & Customer Service is accepting nominations through January 11. 

REVIEW THE ENTRY KIT HERE.

SALES INDIVIDUAL/BUSINESS DEVELOPMENT
Chair: Stephen Gill, President
Stephen Gill Associates, Aston on Trent, Derbyshire, United Kingdom

17 SASCS Chair Gill.jpgStephen Gill is an experienced, award-winning, international business development consultant and company director with a strong engineering background. He gained much of his experience at the senior management or board level of international organizations.  With a focus on helping individuals to excel, and organizations to grow and thrive, he is a trusted advisor, mentor, and strategist to executives and businesses. 

Stephen is a high profile figure in the HVACR engineering field serving as President of the Institute of Refrigeration, and as a refrigeration expert consultant working on many prestigious HCAVR projects around the globe.  He is known for providing energy-efficient, sustainable cooling solutions that are practical and affordable. Stephen Gill Associates won a Gold Stevie® at the 2014 Stevie® Awards for Sales & Customer Services Awards in Las Vegas; and went on to win two Gold Stevies® at the 2015 Asia-Pacific Stevie® Awards in Shanghai for a refrigeration industry awareness poster campaign. These posters have since been translated into 8 languages.

Comments Stephen: “The Stevie® Awards for Sales & Customer Service bring a focus to the diversity of energy, professionalism, creativity, and sheer passion of working in this industry for individuals, departments, and organizations.  As a past Gold Stevie® winner I know just how much it means to win one of these coveted awards.”

Stephen is a regular contributor to business and technical magazines and books, as well as a conference speaker.  He has an MBA from Loughborough University and an LL.M (Business Law) from De Montfort University. He divides his time equally between his businesses in the UK and Southeast Asia.

SALES ACHIEVEMENT/NEW PRODUCT & SERVICE
Chair: Kelly Waltrich, SVP, Marketing and Communications
eMoney Advisor LLC, Radnor, PA, USA

17 SASCS Chair Waltrich.jpgKelly Waltrich joined eMoney Advisor in the fall of 2013. Since that time, she has established—and now leads—the team responsible for the planning, development, execution, and monitoring of eMoney’s Marketing and Communications and Lead Generation initiatives.

Prior to this position, Kelly served as Assistant Vice President, Director of Advisor Marketing and Communications at Janney Montgomery Scott, LLC, where she was responsible for creating and managing marketing strategies that increase brand awareness, positively impact revenue, and improve the client experience. Before joining Janney, Kelly provided strategic marketing support to institutional sales and client service professionals at Turner Investment Partners in Berwyn, Pa.

Kelly attended James Madison University, where she received her bachelor’s degree in marketing and communications, and holds her Series 7 and 66 securities licenses. She is a member of Women in Investing of Philadelphia, as well as the CMO Club. She also serves as Treasurer for the Bucks County Chapter Board of Associates of the Fox Chase Cancer Center and is a member of the American Marketing Association.

SALES TEAM/SALES DISTINCTION
Chair: Jeffrey C. Taylor, Co-Founder & Managing Director
Digital Risk, LLC, Maitland, Florida, USA

17 SASCS Chair Taylor.jpgSince 2005, Jeffrey Taylor has been co-founder and managing director of Digital Risk, the nation’s largest provider of mortgage risk, compliance, and transaction management solutions. Jeff sets the strategic vision for the company’s business development and marketing. He has been on the forefront of addressing challenges faced by the mortgage industry across origination, quality control, and compliance. Under his leadership, Digital Risk has grown from a start-up venture to as many as 2,000 plus U.S.-based employees. The company has become a partner to many of the largest U.S.-based mortgage investors and banks and government-sponsored enterprises in processing mortgage transactions, as well as identifying and correcting regulatory/compliance risks. 

As a serial entrepreneur, Jeff has built dynamic, innovative businesses by identifying opportunities to meet specialized needs within the financial services ecosystem. He has launched three companies: Digital Risk; Rapid Reporting Marketing Group; and American Transfer & and Trust, Inc.  Jeff is a voice for the industry and is a frequent guest on financial television networks such as Fox Business News and CNBC.  He is also a source for top tier news outlets, including The Wall Street Journal, sharing keen insights on the US mortgage market and the economy.

Jeff is an active leader in both his industry sector and his community, serving on the boards of the following non-profit organizations: Mortgage Bankers Association (MBA), The Baptist Health Foundation of South Florida; Virtual Enterprises International; and the Taylor-Cata Foundation. He has a degree in political science from the University of Miami.  Jeff is honored to have won several Stevie® Awards and to have had Digital Risk recognized at multiple Stevie® Awards programs over the past few years. He looks forward to acting as Chair, along with the esteemed colleagues who will make up his judging committee.

CUSTOMER SERVICE/CONTACT CENTER INDIVIDUAL & CUSTOMER SERVICE/CONTACT CENTER ACHIEVEMENT
Chair: Will O’KeeffeVice President, Customer Services
Acquia, Burlington, MA

Cus Service and Contact Center.jpgWill has more than 25 years experience leading, growing, and transforming global customer support organizations. In his role at Acquia, Will is responsible for building and maintaining a world-class Global Support team that is recognized for excellence by Acquia's customers and partners. 

Prior to Acquia, Will was Vice President of Customer Service and Support at ATG where he led efforts that resulted in dramatic improvements in customer satisfaction and retention. When ATG was acquired by Oracle in 2010, Will transitioned to lead the global support team for Oracle Commerce and was responsible for the integration of Endeca and Inquira into the Support portfolio. Prior to ATG/Oracle, Will led the Customer Care organization at NaviSite and was a Principal Consultant at PRTM. 

Will lives in the Boston area. He has a BA in Economics from Wesleyan University and an MBA from Boston University.

CUSTOMER SERVICE DEPARTMENT & CUSTOMER SERVICE SUCCESS
Chair: Chuck Browne, Sr. Manager, Customer Care
Vivint Smart Home, Provo, Utah, United States

17 SASCS Chair Browne .jpgAs a Senior Manager on Vivint Smart Home’s Customer Care team, Chuck is responsible for the daily operations and strategic growth of the organization. On being appointed Chair of the Customer Service Department & Success Final Judging Committee, Chuck told us it was an honor for him to be asked to assist in the judging of the operations and success of other businesses. As he put it: “I know so many companies do so many great things. I’m looking forward to reading through best practices and being a part of recognizing some of the great work in the Customer Service industry.” 

He added: “I know our team felt a big confidence boost from the recognition in the 2016 Stevie® Awards for Sales & Customer Service for all their hard work.  I’m excited to be able to pay that feeling forward to another team in 2017.”

Chuck has been involved in the Customer Service industry for fifteen years. For six years of those years, he has been a major influence on the strong customer-facing approach to service at Vivint Smart Home. Chuck co-leads a team of nearly a thousand customer service agents and leaders across three sites. In 2016, Chuck’s team successfully launched a work-from-home program that has rapidly expanded to over 100 agents and 4 supervisors. Chuck has played a vital role in the consistent improvement of Vivint Smart Home’s quality of service and operational efficiency, amidst 30%-plus growth each year, an aggressive product-launch schedule, and market expansion.

Chuck received his Bachelor of Science from Brigham Young University in 2012. Chuck has been married for 10 year and has two beautiful daughters. When Chuck is not in the office, he can often be found on one of Utah’s world-class rivers practicing his fly fishing or hiking trails with his family.

CUSTOMER SERVICE TEAM
Chair:  George Cleveland, Vice President, Customer Operations
Cricket Wireless, Atlanta, Georgia, USA

17 SASCS Chair Cleveland.jpgAs Vice President of Consumer Operations at Cricket, George is responsible for Cricket's sales operations, customer care, training and communications, and the digital experience. Prior to his current role, George was assistant vice president of the AT&T Customer Solution Centers. George tells us he is “excited and humbled” by this opportunity to participate as Chair of this Final Judging Committee.

George began his telecom career in 1996 as a senior accountant with BellSouth Cellular in Atlanta. From there, he progressed through several sales leadership roles within AT&T Mobility before assuming the role of regional sales operations director for Company Owned Retail, supporting the South Central region. He then became executive director of AT&T University.

George is a certified CPA and has a Bachelor of Arts degree in Accounting from Morehouse College in Atlanta.

SOLUTION PROVIDER
Chair: Alaa Jamaleddine, Senior Back Office Advisor
DHL Express, Beirut, Lebanon 

17 SASCS Chair Alaa.jpgIn 2007, while still pursuing his education, Alaa Jamaleddine started his career as a part-time call center agent with DHL Express–Lebanon. When he graduated, he resumed his career as a full-time employee, assuming many roles in the Customer Service Department throughout the years.  DHL is a multinational company operating in more than 220 countries and having around 325,000 employees. Alaa’s job consisted largely of following up and communicating with these overseas facilities and offices. This taught him a wide range of skills and allowed him to be flexible in handling and resolving any type of customers’ claims or complaints, while avoiding any delays and meeting deadlines. Not only was he able to satisfy the customers’ concerns, but he also helped the organization to retain key customers and gain new ones.

As a Certified International Specialist, Alaa is designated coach and trainer for newcomers to the back office team. He trains new agents on how to empathize with a customer’s problems, and how to give their best when handling a critical situation. In 2015, Alaa was selected by the regional office to attend an Operational Excellence Training (OET), as he had demonstrated throughout the years a great ability and passion to analyze trends and forecasting.  Not long after his return from the training, he initiated a work plan to reduce workload and increase productivity.  With his wide analytical skills, Alaa conducted a study on network profitability that grabbed the attention of the country manager who made a price revision for a specific network product code that was below profit margin. This initiative helped the company provide customers with the option of Global Quality Control monitoring. To top it off, Alaa won the 2016 Gold Stevie® Award for Back-Office Customer Service Professional of the Year in the transportation industry

Alaa is the holder of Extra Miler, Job Well Done, Hero of the Day, and Employee Of the Month certificates at DHL, and has been nominated for Employee Of the Year. Alaa graduated with a Business Administration Degree from Haigazian University in Beirut.

Tags: sales awards, Customer Service, awards judging, judges

How Product Innovation Leads to Remarkable Growth for USHEALTH Advisors

Posted by Maggie Gallagher on Thu, Dec 15, 2016 @ 11:20 AM

The Story behind the Silver Stevie® Award winner for Sales Growth Achievement of the Year - Financial Services & Insurance

USHEALTH Advisors is the wholly-owned national health insurance distribution arm of USHEALTH Group, Inc. The company sells individual health coverage and supplementary products underwritten by The Freedom Life Insurance Company of America and National Foundation Life Insurance Company, wholly-owned subsidiaries of USHEALTH Group, Inc. The company is focused on serving America’s self-employed, small business and individual insurance market through its captive agent sales force.

USHealth Advisors has won many Stevie Awards over the years. In the 2016 Stevie Awards for Sales & Customer Service, they won  Silver Stevies for Sales Growth Achievement of the Year - Financial Services & Insurance and Field Sales Team of the Year. 

Interested in applying for the 2017 Stevie Awards for Sales & Customer Service? Review the entry kit here.

US Health Advisors.jpgTroy McQuagge, the President and CEO told us, “I have the privilege to work on behalf of every USHA agent and every USHG employee. I view my role as helping our agents and employees unlock the incredible potential that exists within themselves and collectively, within this company.”

We asked Troy about his personal organizational vision and learned it was to, “Leverage our world-class distribution capabilities to build a great American company focused on our mission of helping and serving individuals, small business, and the self-employed with affordable and innovative healthcare solutions.

Ours is a story of grit and determination. Since inception, our company has faced and overcome numerous challenges; many of which have led competing companies to exit the marketplace altogether. USHEALTH has ‘stayed in the game’ because we believe we offer a better healthcare solution for middle America.”

We asked how they had first come to hear about the Stevie® Awards. Troy recalls, “For many years, we have viewed the Stevie Awards as the premier business awards program and as an important vehicle for highlighting the good work being done by USHEALTH’s agents and employees.  We first became acquainted with the Stevie Awards while working with another company back in the early 2000’s. By 2007, we had won our first Gold Stevie Award for that company, earning “Insurance Company of the Year” honors. When we launched our new company (USHEALTH) in 2010, we knew the Stevie Awards would be an important partner in helping us tell our story.

There really is nothing else quite like winning a Stevie Award.  Winning this award is a key indicator that we have created a company that is worthy of the trust placed in it by our agents, employees and customers.    

Winning this award has created a deeper sense of pride among our agents and employees because in a sense, it validates their hard work. It has also helped create a heightened sense of awareness about our business in the American marketplace.    

Perhaps the most evident impact has been seen in our agent recruitment efforts. When considering where they want to hang their professional hat, sales people are naturally attracted to a winning organization. While we have no empirical evidence to support our assertion, there is ample anecdotal evidence that people who consider this opportunity are impacted positively by the fact that we have won so many Stevie Awards, including the prestigious Gold Stevie.” 

When we asked what inspires USHealth to continue their good work, Troy gave us a message of hope, “We are driven by our stated Mission of H.O.P.E. - Helping Other People Everyday. These are words that we live every day, in pursuit of excellence as individuals and as a company.”

McQuagge’s perspective on the future of their industry is that, “We’ve already changed our industry. Our innovative products didn’t even exist prior to being created by our company. No other company in America offers the same kind of products. Only we have successfully made this type of product portfolio affordable for the customer yet also profitable and sustainable for the company. We believe we can bring even more innovation and change to the insurance industry and in the process help even more people with affordable healthcare solutions.”

Learn more about USHealth Advisors

US health advisors 2.jpg

Shown from left to right: Dean Whaley, VP – Financial Planning & Analysis, Bill Shelton, Sr. VP - Marketing, Jim White, Sr. VP - Sales, Troy McQuagge, President and CEO, Travis Yoder, EVP - Sales, and Brian Clark, Sr. VP - Admin and CMO, Bill Woods, Sr. Director – Data Analytics.

Tags: customer service awards, sales awards, Customer Service Team of the Year, sales team of the year

Featuring a Gold Stevie® Award Winner for Women in Business - Sunny Side Up, Inc.

Posted by Maggie Gallagher on Tue, Dec 13, 2016 @ 05:06 PM

An interview with Etsuko Tsugihara, President of Sunny Side Up, Inc.

Stevie Award-winner, Sunny Side Up, Inc of Tokyo, Japan won a Gold Stevie Award in the 2016 Stevie Awards for Women in Business for Women-Run Workplace of the Year.  President and CEO Etsuko Tsugihara also won the Silver Stevie for Female Executive of the Year in Asia, Australia or New Zealand.  Tsugihara shares what winning the Stevie Awards this year meant to the organization.

The 2017 Stevie Awards for Women in Business will open for entries in May. If your organization has operations in Japan or any of  the 22 nations of the Asia-Pacific region, you may participate in the 2017 Asia-Pacific Stevie Awards.

REVIEW THE ENTRY KIT HERE.

What does Sunny Side Up, Inc., do?

We are a multi-faceted Public Relations firm offering a wide range of services from standard PR and marketing, to Sports Marketing, Casting, Digital Marketing, Business Development, Media Relations, Sales Promotion and more. Recently, we've expanded our services globally and our strength is in assisting foreign companies entering the Japanese market.

Sunny Side Up.pngWhat is the organizational vision?

Our company motto is "Let's have fun!" We seek to create a buzz by continuing to evolve and expand, in order to stay ahead of social and cultural trends.

What sets your company apart in this category?

Japan is still a very conservative business culture with many challenges for women. For instance, less than 1% of the 3000 companies listed on the Japanese stock exchange are run by women. In fact, I may be the only female Founder! The Japanese government has a target to increase the number of women executives drastically by 2020. In my own small way, it would be great if I'm able to encourage and inspire the future businesswomen of Japan.

How did you first become acquainted with the Stevies®?

Some of our global partner companies and clients had received an award, and we wanted to see if it applied to our company as well.

What was it like for your company to win this award?

It's quite exciting for the entire company because this is a joint effort. Our company is young (average age is less than 35), with more than half being female employees. I hope that the award will help motivate them even more!

How has the win affected your business?

We hope it increases our visibility so that people who see our fun name will associate it with Public Relations in Japan. Perhaps we'll also be able to attract new team members?

What changes in the industry does your team find interesting and why?

Having been in the PR business for more than 30 years, I've seen how we've changed drastically with the diversification of media. For a very long time, mass media meant TV, newspapers, magazines and radio, and we were able to gain exposure by establishing strong working relationships and ties with the major media sources. With the expansion of the internet and social media, even the source of news and how it’s generated has expanded. In fact, anyone can be the source of news/information. More than ever, it’s not important how much you spend, but how creative and original you can be in creating newsworthy information. Sunny Side Up is known for creating a buzz, so we're in perfect position to be the trendsetters!

What is the story behind your organization that might inspire our audience?

I started the company when I was 17, and not only have we managed to stay in business for more than 30 years, we've been listed on the local stock exchange since 2008.That's quite a feat when you consider less than 1% of Japanese companies last that long. I hope that more young and motivated people are inspired to break out on their own!

Learn more about Sunny Side Up. Inc.

Tags: women awards, Women in Business, women entrepreneur awards

ValueSelling Associates to Sponsor Stevie® Awards for Sales & Customer Service for Ninth Consecutive Year

Posted by Maggie Gallagher on Wed, Dec 07, 2016 @ 05:05 PM

The Stevie® Awards, organizers of the world’s premier business awards programs, haveannounced that ValueSelling Associates Inc., the creator of the ValueSelling Framework, has signed to be a sponsor of its Stevie Awards for Sales & Customer Service program for the ninth consecutive year.

The 2017 (11th annual) Stevie Awards for Sales & Customer Service are accepting nominations through January at www.StevieAwards.com/Sales.  The program recognizes the year’s best achievements in sales, business development and customer service.  The awards will be presented at Caesars Palace in Las Vegas on February 24. 

REVIEW THE ENTRY KIT HERE.

ValueSelling Associates offers its customers a conversational, question-based sales methodology that is simple, logical and scalable, empowering sales organizations around the globe with a proven formula to qualify prospects, accurately forecast and close more deals.

Value selling ballroom 2.jpgThe Stevie Awards for Sales & Customer Service offer our customers and their peers around the world the opportunity to seek public recognition for their achievements, and we’ve seen time and again how meaningful and impactful it is for them to win a Stevie,” said Julie Thomas, president and CEO of ValueSelling Associates.  “We’re pleased to be able to support this program again in 2017, as our customers will benefit from the opportunity to celebrate their good work.”

The Stevie Awards for Sales & Customer Service feature more than 135 sales awards, customer service awards, business development awards, new product awards and solution provider awards categories. Entrants may submit any number of nominations to any number of categories, which include:

  •         Sales Individual categories such as Senior Sales Executive of the Year and Sales Representative of the Year
  •         Sales Team categories like Global Sales Team of the Year and Online Sales Team of the Year
  •         Sales Achievement categories such as Sales Turnaround of the Year and Sales Training or Coaching Program of the Year
  •         Sales Distinction categories in 13 industry groupings
  •         Customer Service and Contact Center Individual categories such as Front-Line Customer Service Professional of the Year and Customer Service Leader of the Year
  •         Customer Service and Contact Center Team categories like Contact Center of the Year and Back Office Customer Service Team of the Year
  •         Customer Service and Contact Center Achievement categories such as e-Commerce Customer Service Award and Award for Innovation in Customer Service
  •         Customer Service Department categories in 11 industry groupings
  •         Customer Service Success categories in five industry groupings, to recognize the customer service-related achievements of organizations without a formal customer service function
  •         New Product and Service categories like Best New Business Intelligence Solution and Best New Marketing Solution
  •         Solution Provider categories such as Sales Consulting Practice of the Year and Incentive, Rewards or Recognition Provider of the Year
  •         Business Development categories such as Business Development Professional of the Year and Business Development Achievement of the Year    

The 2017 program offers new categories for new products and services and solution providers. New categories for new products and services include Customer Service or Sales Book of the Year, Customer Service Training Product of the Year and Sales Training Product of the Year. The new solution provider category for 2017 is Leadership or Management Training Practice of the Year.

The 2017 competition will be judged by more than 200 professionals around the world.

Stevie Winners in the 2016 edition of the awards included Adobe Systems, Cars.com, Comcast, CubeSmart, Delta Air Lines, DP DHL, Etiya, eZCom Software, FedEx, HubSpot, IBM, ISN Software UK Ltd., Kohl’s Department Stores, Office Depot, Ooyala, SAVO, ServiceMax, ShopKeep POS, Sirius Decisions, SugarCRM, VIZIO, Inc. and Vodafone Turkey, among others.  The full-text of Gold Stevie-winning nominations are available on the website.

The 2017 entry kit and a complete history of the awards program are available at www.StevieAwards.com/Sales.

About ValueSelling Associates, Inc.
ValueSelling Associates is the creator of the ValueSelling Framework®, a proven formula for accelerating sales results. Its customized training on the ValueSelling Framework methodology, reinforcement tools and consulting services, make complex B2B sales simple so sales organizations around the globe adopt it immediately and consistently. Since 1991, thousands of sales and customer-facing professionals use the ValueSelling Framework to grow revenue, increase productivity and improve win rates. Visit http://www.valueselling.com.

About The Stevie Awards
Stevie Awards are conferred in seven programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, The American Business Awards, The International Business Awards, the Stevie Awards for Great Employers, the Stevie Awards for Women in Business and the Stevie Awards for Sales & Customer Service. Stevie Awards competitions receive more than 10,000 entries each year from organizations in more than 60 nations. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at http://www.StevieAwards.com.

Tags: best customer service, Stevie Awards for Sales & Customer Service, sales awards, Customer Service Team of the Year, sales award

Featuring Stevie® Award-Winner for Engagement/Happiness Team of The Year, The Giggling Pig

Posted by Maggie Gallagher on Tue, Dec 06, 2016 @ 10:00 AM

An interview with Stevie Award-winner Hannah Perry, Founder and Owner of The Giggling Pig

Stevie Award-winner, The Giggling Pig of Shelton, CT won a Bronze Stevie Award in the 2016 Stevie Awards for Great Employers. They share what winning the Stevie Award for Engagement / Happiness Team of Year means to their organization.

Interested in participating in the 2017 Stevie Awards for Great Employers? 

Request your entry kit here and it will be emailed to you in March when the competition opens.

What does The Giggling Pig do?

The Giggling Pig is an art and party studio that enriches the lives of children and adults through creativity.

What is your role as the founder and owner?

My job as the owner is to manage the overall business and to create and develop a range of art-focused programs. I'm always finding new ways to connect with my customers through art.

Giggling-pig-caption-2.gifWhat is the organizational vision?

The long-term vision of this business is to reach as many people across the country and globally by bringing creative projects to homes and facilities.

What sets your company apart in this category?

The reason we were nominated for the Happiness award was for our work with children and adults with special needs. As a team, we have really made a difference in the lives of many people with our outreach program that allows us to visit assisted living homes and hospitals to share art with those in need. We also employ a few special needs staff members to provide them a welcoming place to learn and grow and the opportunity to feel included and important.

How did you first become acquainted with the Stevies?

I’ve heard about the Stevies for a few years through social media outlets. I was inspired to get involved and be considered.

What was it like for your company to win a Stevie Award?

To win an award for the happiness we have brought to our community and surrounding areas is a great honor. It means so much that the judges saw the value in our work.

Giggling-pig-with-caption.jpgHow has the win affected your business?

After winning the award, we’ve noticed more special needs facilities reaching out to work with us. This recognition has had a positive effect on our business and affords us the opportunities to positively impact many more people through creativity. It has truly helped us elevate and solidify our credibility. It’s an objective third-party recognition that supports and honors our mission and contributions. That is very comforting for our customers.

What results have been gained since you've won this award?

We are beginning to expand our services as awareness of our Company grows.

What inspires you to continue your work?

Having this recognition has inspired me to continue to grow our outreach program. I enjoy what I do so much and when you’re  doing something that truly enhances people's lives, and you see the joy it brings, it's contagious. I will never stop doing this. I came to this country with $15 and built an enterprise for the good of others. It is so rewarding, and for that, I am extremely grateful.

What do you expect to change in your industry in the future?

I'm not sure how the art industry will change, although things such as 3D printing have started to become popular. I know we will continue to grow and be creative and whatever people want or ask for - we will create for them. We will always try to consider incorporating cutting-edge art methods into our offerings

Learn more about The Giggling Pig

 

Tags: hr awards, business awards, best employers, awards for great employers

Marketing Awards Opportunities

Posted by Michael Gallagher on Thu, Dec 01, 2016 @ 11:22 AM

The 15th annual American Business Awards, the premier business awards competition in the U.S.A. which attracts more than 3,000 nominations from organizations nationwide each year, is accepting nominations for the 2017 program. 

The American Business Awards recognize achievement in every facet of the workplace. Entry details are available at http://www.stevieawards.com/aba

REVIEW THE ENTRY KIT.

ABA female winners accepting.jpgAll organizations operating in the U.S.A. are eligible to submit nominations -- public and private, for-profit and non-profit, large and small. The last early-bird entry deadline is December 14 – with discounted entry fees. The final entry deadline is February 16 and late entries will be accepted through March 15. 

One of the larger category groups in The 2017 American Business Awards is the Marketing Awards categories. 

The Marketing Awards categories are divided into three groups:

Categories Include:

Marketing Campaign of the Year - Industry Categories

E01. Agricultural / Industrial / Building: for all related products, materials, tools and services.
E02. Automotive - Aftermarket: gasoline, motor oil, tires, batteries, paint, quick-lube, oil change, muffler, transmission, windshield wipers, enhancements, etc.
E03. Automotive - Vehicles: cars, trucks, motorcycles, both brand and model advertising.
E04. Beauty: cosmetics, fragrances, hair products, nail products, beauty services such as salons, spas, etc.
E05. Beverages - Alcohol: beer, champagne, liquor, wine, wine coolers, after dinner drinks, etc.
E06. Beverages - Non-Alcohol: diet and non-diet soda, coffee, tea, juices, milk, milk substitutes, bottled water, sparkling water, etc.
E07. Breakfast Foods: cereals and other foods intended primarily for breakfast consumption.
E08. Corporate Reputation/Professional Services: includes sponsorships, image & identity, communications to promote corporations, not exclusively their products. Includes business/professional services such as consulting, accounting, legal, employments, etc.
E09. Culture & The Arts: plays, museums, music organizations, concert series, cultural festivals, theater festivals, etc.
E10. Electronics: audio and/or video devices such as TVs, radios, mobile devices, home entertainment (DVD/Blu-ray players), cameras, computer hardware, game consoles, laptops, tablets, sound systems, etc.
E11. Energy/Nutrition Products & Services: products and services aimed at the energy, sports, wellness lifestyle. Vitamins, energy bars, drinks, etc.; weight loss and fitness programs/camps, training camps and facilities, etc.
E12. Entertainment & Sports: includes entertainment and sporting events. Sporting events such as the Super Bowl, sports teams, etc. All forms of entertainment including specific films, books, DVDs, videogames, games (online, mobile, social, board, card, etc.), entertainment apps, greeting cards, online, radio and TV programming, etc.
E13. Fashion & Style: brands of clothing, eyewear, footwear, hosiery, jewelry, accessories, etc.
E14. Financial Cards: credit, charge, debit, reward, phone and other cards.
E15. Financial Products & Services: communications promoting overall image and capabilities of a financial institution and specific products or services including home banking, loans, mortgage, mutual funds, traveler's checks, etc.
E16. Government / Institutional / Recruitment: municipal or state economic development, lotteries, utilities (i.e. electricity conservation messages), membership drives, armed forces marketing communications. Includes political messages and special interest/trade group communications.
E17. Healthcare - Disease Education & Awareness: communications to educate and/or spread awareness about a certain disease or health issue, whether to healthcare professionals, patients, and/or consumers.
E18. Healthcare - OTC: communications efforts for products that may be purchased without a subscription that address a specific illness, disease, or health issue, whether to healthcare professionals, patients, and/or consumers.
E19. Healthcare - Rx: communications efforts for products that may be purchased with a subscription that address a specific illness, disease, or health issue, whether to healthcare professionals, patients, and/or consumers.
E20. Healthcare - Services: marketing communications efforts that were developed for hospitals, HMOs, referral services, dental and medical care services, or chronic care facilities, whether to healthcare professionals, patients, and/or consumers.
E21. Home Furnishings & Appliances: kitchen appliances, air conditioners, carpeting, furniture, decorator's supplies, paint, wallpaper, etc.
E22. Home Supplies & Services: cleaning products, waxes, detergents, floor-care products, fabric softeners, paper products, domestic services, mowers, fertilizers, lawn care, gardening services, etc.
E23. Insurance: communications promoting specific products or services related to insurance and the capabilities of financial institutions offering these services. All types of insurance are eligible (home, auto, financial, health, life, travel, business, etc.).
E24. Internet / Telecom: wireless/cellular providers, high speed Internet access services, online services, portals, search engines and related Internet products & services (including SaaS/IaaS and Cloud-based services), bundled communications (Internet, telephone, and cable TV).
E25. Leisure Products & Services: recreational, sporting, and camping goods/services and other items/services intended for leisure activity.
E26. Media & Entertainment Companies: broadcasters, magazines, newspapers, web sites, consumer or trade media, radio and television stations, including networks.
E27. Office & Delivery Products & Services: delivery - overnight delivery, packagetracking, international service, etc. Office - printers, physical servers, fax machines, copiers, supplies, office furniture, etc.
E28. Packaged Food: packaged and frozen foods both regular and diet/light.
E29. Personal Care: soap, dental products, face & body lotions and cleansers, cotton swabs, deodorants, feminine hygiene products, razors, shaving cream, etc.
E30. Pet Care: animal care products and services of all types, including food, toys, veterinary and boarding services, training, and breeders.
E31. Real Estate: homes, real estate brokers, malls, etc.
E32. Restaurants: quick service, casual dining, mid-scale, white table cloth and other restaurants.
E33. Retail: general -- stores and/or web sites that provides a multiple range of non-related or generally related merchandise, which include department stores, food retailers, and discount/bulk retailers, craft stores, etc. Specialized -- stores and/or web sites that specialize in one particular line of products (e.g. clothing, fashion, jewelry, health food, shoes, pet care, toys, greeting cards, etc.).
E34. Snacks / Desserts / Confections: ice cream, candy, chips, cookies, bakery items, nut, fruit & vegetable snacks, popcorn, etc.
E35. Software & Apps: software, groupware, operating systems, or software stored locally on a computer, tablet, or mobile device. (See category E24 for Saas/IaaS or Cloud-based services, and category E12 for online and mobile games.)
E36. Transportation: air, train, bus/trolley, taxi, subway systems, bike shares, car rentals, leasing not including automobile sales/leasing, ferries, etc.
E37. Travel / Tourism / Destination: cruises, hotels, resorts, amusement parks, travel websites and booking services, travel tours, tourism campaigns, etc.

Marketing Campaign of the Year - Specialty Categories

E40. Brand Experience of the Year - Business-to-Business: recognizing work that reaches out to business audiences to establish meaningful relationships, memorable, engaging experiences, and unique connections with their brands.
E41. Brand Experience of the Year - Consumer: recognizing work that reaches out to consumer audiences to establish meaningful relationships, memorable, engaging experiences, and unique connections with their brands.
E42. Branded Utility of the Year: recognizing products and services created to address a marketing or business challenge, not to be sold, as part of a marketing program itself.  Entrants must explain the product or service created in response to the challenge, its roles and objectives, and how it was communicated to its audience, and the results achieved.  (New category for 2017)
E43. Mobile Marketing Campaign of the Year: for campaigns targeted to consumers' mobile devices.
E44. Branded Content Campaign of the Year: recognizing work that has used branded content - original or sponsored - to reach out to audiences to establish meaningful relationships, memorable, engaging experiences, and unique connections with their brands.
E45. Online Marketing Campaign of the Year: for campaigns that were conducted in their entirety online.
E46. New Product or Service Introduction of the Year: for campaigns conducted to introduce a new product or service to the U.S. market.
E47. Small-Budget Marketing Campaign of the Year (<$3 million)
E48. Viral Marketing Campaign of the Year: for campaigns that used word-of-mouth, video stunts, and other viral tactics as their primary means of communication.
E49. Youth Marketing Campaign of the Year: for campaigns that targeted the youth market (up to age 24).

Marketing Professional Categories

E50. Marketing or Advertising Agency of the Year
E51. Marketing Department of the Year
E52. Marketing Team of the Year
E53. Marketing Executive of the Year
E54. Marketer of the Year: recognizing non-executive marketing professionals.  There is no entry fee for this category

Tags: marketing awards, American business awards, best marketing, best marketing campaign, best marketing team, Marketing

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