The Stevie Awards Blog

Enable Salespeople to Sell on Value—Not Price

Posted by Maggie Gallagher on Fri, Mar 29, 2019 @ 11:20 AM

It’s a conference room typically reserved for regimented business meetings, but on this winter day, the space transformed into a playground for a small group of sales associates. Each carefully bends and conjoins pipe cleaners in order to build a menagerie of animal figures and trees.

The undertaking isn’t simply an opportunity for distraction, however. In this case, the participants, who are taking part in a workshop by the sales training firm PJ Nisbet & Associates, are getting a lesson in kinesthetic learning. The idea is to help sellers use tactile experiences in future presentations with would-be buyers.

Welcome to the world of sales performance improvement, where clients look for whatever edge they can get in order to gain an advantage over the competition. For the consultancy, which is based in Cambridge, England, United Kingdom, raising top-line numbers is mission number one.

pj nisbetThat companies are looking to give their sales teams a leg up is, perhaps, no big surprise. The ability to generate leads and to convince customers to buy a product or service is the lifeblood of most businesses.

“It doesn’t matter how good the rest of the organization is. If the sales team is not functional, you are not generating revenue, so the rest is irrelevant,” says Nisbet, who founded the company more than a decade ago.

Often, the heart of the sales process is an interpersonal relationship between seller and potential buyer. Through workshops and e-learning modules, Nisbet’s firm tries to help professionals understand how to identify their best prospects and to get those individuals to buy into their offerings.

The company, which recently earned a Bronze Stevie® Award for Sales Training Practice of the Year, offers what it says is an easy-to-use, repeatable sales method. Clients can use this to secure more prospects at the top of the sales funnel, to qualify them in or out, and, ultimately, to close more purchases with higher profit margins.

One of the program’s core objectives is to help participants articulate their organizations’ strengths so they don’t have to put in rock-bottom quotes to seal deals.

“We enable salespeople to sell on value—not price,” says Nisbet.

New Challenges in the Selling Process

A seasoned business executive with a degree in organizational behavior, Nisbet launched the eponymous sales training firm in his native South Africa in 2006. He eventually relocated it to the United Kingdom, but he still does a lot of business back home. Presently, 50 percent of his clients are in the United Kingdom, and 10–15 percent are in Africa, with the remainder spread throughout Europe and the rest of the globe.

The company has taken on some big-name clients over the years, including Dunlop, Deloitte, and the investment giant J.P. Morgan. Instilling a companywide training philosophy at a global business presents certain logistical difficulties, but Nisbet seems to relish the challenge.

“Last year, over a nine-month period, we trained one thousand five hundred salespeople for one company at fifty-three events in twenty countries using materials in fourteen different languages,” the entrepreneur says. “The best part is that the company’s share price was the highest it’s ever been, which they attribute, in large part, to the implementation we spearheaded.”

In an age when most big companies are using one or more software platforms to manage the sales funnel, Nisbet says the flexibility of his company’s approach is a key to its success.

“When we start an engagement, we go through a discovery phase, and we learn about the automation tools our client is using,” he says. “We then methodically adapt our program to make sure we are using a common language.”

His team is also willing to use a shared risk–reward model, which reduces up-front fees in exchange for a share of the client’s future profits.

“Most sales training organizations wouldn’t do this,” Nisbet adds, “but we’re confident in our methods and enjoy having a little skin in the game, so to speak.”

In a couple of important ways, Nisbet suggests the stakes are higher than ever when it comes to training salespeople. For one, more customers are doing preliminary research online. This means they’re more knowledgeable when they first engage with sales reps. Secondly, purchase decisions have become more complex in the wake of the Great Recession, with stakeholders from finance, quality, compliance, and other parts of the organization getting more involved.

For PJ Nisbet & Associates, though, that’s also an opportunity to help those professionals adapt to a different selling climate.

“Today’s salesperson must be more consultative and better informed to guide buyers and influencers through the process and to help them to ask the right questions. It’s no longer about just showing up with a great product and pitching its attributes,” says Nisbet.

Topics: sales awards, stevie awards for sales and customer service, sales achievement

Workplace Equality Benefits Your Business

Posted by Maggie Gallagher on Mon, Mar 25, 2019 @ 04:07 PM

Worldwide research shows that gender bias in the workplace is improving, but there’s still a long way to go. Although perceptions of gender roles naturally change over time, many organizations and individuals want to do their part to make current conditions as fair as possible for everyone at work.

 2A Consulting is just one example of a company doing what it can to promote equality in the workplace. The marketing agency focuses on storytelling for business, striving to blend strategic and creative efforts to create assets that captivate customers. From the top down, the leadership team at 2A Consulting puts best practices in place that help improve gender equality across the company.

2a consulting

Using All the Talent Available to You

Having diverse sources of talent and ideas can help a company take full advantage of significant changes happening in your market. Understanding this, Abby Breckenridge, partner at 2A Consulting, has made a point to recognize and advance women who do great work.

Two actions in particular have helped 2A Consulting nurture women as consultants and managers. The first: speaking up. Breckenridge realized that getting men and women alike to squelch gender inequality had to start with acknowledging unfair practices or mistreatment. Even a lack of information about women returning to work after pregnancy can lead to unintended bias.  

The second: being open to doing things differently. The flip side of speaking up, this best practice is all about listening and observing. Breckenridge leads by example at 2A Consulting. She shows her team how to acknowledge and accept when something isn’t working, and models a mature, collaborative path to a solution.

With advances in artificial intelligence, cloud computing, IT infrastructure, and more, companies across the globe are constantly seeking to modernize their ways of doing business. One of the best ways to ensure your company thrives during change, however, is to consider and nurture the talent at your disposal without bias. To maximize resources, a company must avoid preferential treatment and advance employees regardless of gender.

Sending the Right Message

Valuing team members has been one source of 2A Consulting’s success, while another has been the company’s approach to marketing. Many times, marketing agencies immediately jump to crafting campaigns with impactful words, but these efforts often lack broader context and, ultimately, fall flat for customers. A cohesive story, after all, is a strong framework for effective marketing.

Figuring out the best way to broadcast your core value to customers is no minor task. In competitive markets, something as simple as sending the right message can be the deciding factor in whether a customer chooses your business or someone else’s.

“We help businesses lock onto the stories they're trying to tell—whether it's for a product launch or a keynote presentation,” said Abby Breckenridge, partner at 2A Consulting. “Our consultants work with clients to formulate the message, distill it down, and then build it into assets in a way that resonates. This way, companies can make lasting connections with customers.”

As good marketers know, there’s often a large difference between what a company sells (the product) and what customers are really buying (the solution to their problem). That’s why it’s important to be as clear as possible with your messaging and to think about your audience when crafting that story.

Consider what you can do within your organization to encourage an environment that’s more inclusive, makes use of all its untapped talent, and, ultimately, brings in more successful prospects.

2A Consulting recently earned a Bronze Stevie® Award for being one of the fastest-growing companies in the United States.

Topics: stevie awards for women in business, women awards, top business awards, startup awards

Das sagt die Jury zu den German Stevie® Awards 2019

Posted by Catrin Beu on Thu, Mar 21, 2019 @ 01:44 PM

Die Arbeit ist getan. Knapp 50 Jurymitglieder aus ganz Deutschland haben die fast 400 eingegangen Nominierungen der diesjährigen German Stevie Awards geprüft, bewertet und jede einzelne kommentiert, um den Teilnehmern konstruktives Feedback zu geben. Dazu wurden in diesem Jahr wieder vier Experten-Gremien mit je einer Vorsitzenden bzw. einem Vorsitzenden gebildet. 

Jetzt haben wir die vier Juryvorsitzenden um ein kurzes Feedback zu ihrer diesjährigen Jurytätigkeit gebeten. Wie haben sie die Jurytätigkeit erlebt? Was hat sie am meisten beeindruckt, was waren ihre Highlights? Wie schätzen sie die German Stevie Awards ein?

Carolin Buchardt, Juryvorsitzende des Gremiums für Unternehmen/Institutionen, Kundenservice & Support und CEO & Gründerin der CB Praxisberatung, Heidelberg 

19 GSA CO Chair - Carolin Buchardt„Von Anfang an bin ich bei den German Stevie Awards mit dabei. In diesem Jahr hatte ich die große Ehre, als eine der Juryvorsitzenden die Awards zu erleben. Auch für 2019 sind die Beiträge wieder großartig gewesen. Jede Leistung für sich genommen ist besonders. Mich persönlich beeindrucken die innovativen Entwicklungen im Rahmen der Digitalisierung ebenso, wie das gemeinnützige oder auch ehrenamtliche Engagement. Gratulation an alle Gewinner. Ich freue mich auf die Preisverleihung. Sie wird sicher wie auch in den vergangenen Jahren ein tolles Event.“ 

Dipl.-Ing. (FH) Marc-Oliver Link, Juryvorsitzender des Gremiums Neue Produkte & IT und Head of Software Development SCHUFA Holding AG, Wiesbaden:

19 GSA NPIT Chair Marc-Oliver Link"Die Aufgaben als Vorsitzender der Jury waren in den letzten Wochen sehr spannend für mich. Man lernt nie aus, daher habe ich mich sehr gefreut - als Mitglied der Jury - die vielen individuellen und innovativen Bewerbungen bewerten zu dürfen.Ich freue mich jetzt besonders darauf, die Preisträger im Rahmen der Preisverleihung in München auch persönlich kennenzulernen."  

Julia Münster, Juryvorsitzende des Gremiums für Management & Human Resources  und Chief Human Resources Officer, diva-e Digital Value Excellence GmbH, München:

19 GSA MGT Chair diva-e - Julia Münster„Ich freue mich als HR-Verantwortliche der diva-e, dem Deutschland führenden Transactional Experience Partner, und als Vorsitzende des Jury-Komitees Management & HR neue zukunftsorientierte Ansätze und hervorragende Leistung von Fachleuten zu ehren. Die German Stevie Awards gehören zu den renommiertesten Wirtschaftspreisen für die deutsche Unternehmenswelt und garantieren einen spannenden Austausch mit Teilnehmern aus verschiedensten Wirtschaftszweigen auf hohem Niveau.“  

Margrit Schumacher, Juryvorsitzende des Gremiums für die Kategorien Public Relations, Marketing & Kreative und Mitglied der Geschäftsleitung und Consultant Director, Arts & Others Communication GmbH, Bad Homburg:

19 GSA PR Chair Magrit Schumacher„Es ist sehr spannend zu sehen, wie eine Vielzahl von kommunikativen Herausforderungen in ganz unterschiedliche Kreationen übersetzt werden. Die Zusammenarbeit in der Jury hat Spaß gemacht, bestimmt werden wir das auf der Preisverleihung in München noch vertiefen. Kurz: Eine wertvolle Erfahrung – jederzeit gerne wieder!“ 

Um mehr über die Juryvorsitzenden zu erfahren, klicken Sie bitte auf die Fotos.

Mehr über die einzelnen Mitglieder der Jurygremien finden Sie hier.

Bewerben Sie sich hier, wenn auch Sie einmal aktiv an der Jury der German Stevie Awards teilnehmen möchten.


Topics: German Stevie Awards, German Stevie Awards 2019

Call for Entries Issued for Sixteenth Annual International Business Awards®

Posted by Maggie Gallagher on Thu, Mar 21, 2019 @ 10:45 AM

The Stevie® Awards has opened entries for The 16th Annual International Business Awards, the world's premier business awards competition, which attracts nominations from organizations in more than 70 nations and territories each year.

All individuals and organizations worldwide—public and private, for-profit and non-profit, large and small—may submit nominations to The International Business Awards. The early-bird entry deadline, with reduced entry fees, is 10 April. The final entry deadline is 8 May, but late entries will be accepted through 12 June with payment of a late fee. Entry details are available at

iba 28

Juries featuring more than 150 executives will determine the Stevie Award winners. The Gold, Silver, and Bronze Stevie Award winners will be announced pm 13 August. Stevie Award winners will be presented their awards at a gala banquet in Vienna, Austria on 19 October.

The International Business Awards recognize achievement in every facet of the workplace. Categories include:

There are many new and revised features of the IBAs for 2019:

  • A variety of new categories, including the IT categories Best Technical Support Strategy and Implementation and Best Technical Support Solution. In categories for business-related media, there are many new Live Event, Publication, and Video categories.
  • Entry fees have been eliminated for nominations to the Company of the Year categories. Gold, Silver, and Bronze Stevie winners in these these 35 by-industry categories will again be included in the worldwide public vote called the People’s Choice Stevie Awards for Favorite Companies.
  • In the Marketing, New Product & Service, and Public Relations categories, nominees may now submit a video of up to five minutes in length, instead of the traditional written Stevie Awards essay or case study.

Stevie Award winners in the 2018 IBAs included DHL Express (worldwide), Dubai Health Authority (United Arab Emirates), GXEVER (China), iFinance Canada, Kia Motors Corporation (South Korea), LLORENTE & CUENCA (Spain), Megaworld Foundation (Philippines), NBCUniversal (USA), Net World Sports (Wales), Shinhan Bank (South Korea), Telkom Indonesia, and many more.

Topics: marketing awards, International business awards, PR awards, company awards, International Awards

Startschuss für die Stevie® Awards for Great Employers 2019

Posted by Catrin Beu on Wed, Mar 20, 2019 @ 07:38 AM

  • Zum vierten Mal prämieren die Stevie® Awards die besten Arbeitgeber und HR-Leistungen weltweit.  
  • Viele neue Kategorien für Leistungen im Personalwesen.

Auch in diesem Jahr zeichnen die Stevie® Awards in ihrem speziellen HR-Award-Programm die weltbesten Arbeitgeber, HR-Teams und HR-Manager sowie Dienstleister, neue Produkte und Services aus, die Unternehmen darin unterstützen, herausragende Arbeitsplätze zu schaffen und zu erhalten.

Daimler AG ist Preisträger der Stevie Awards for Great Employers 2018Teilnehmen an den Stevie® Awards for Great Employers dürfen Einzelpersonen und Organisationen weltweit – ob öffentlich oder privat, gewinnorientiert oder gemeinnützig, groß oder klein. Während die reguläre Teilnahmefrist bis zum 5. Juni 2019 läuft, profitieren schnellentschlossene Teilnehmer bis zum 1. Mai von ermäßigten Teilnahmegebühren. Nach dem 5. Juni 2019 werden Bewerbungen noch mit der Zahlung einer Nachgebühr bis zum 17. Juli 2019 angenommen. Prämiert werden in diesem Jahr Leistungen, die im Zeitraum seit Januar 2018 erbracht wurden.

Im Anschluss an die Bewerbungsphase ermittelt eine international besetzte Jury aus über 50 Führungskräften die diesjährigen Stevie Award Preisträger. Die Finalisten werden am 15. August 2019 veröffentlicht. Die Preisträger der Gold, Silber und Bronze Stevie Awards werden am 20. September 2019 im Rahmen einer Galaveranstaltung in New York bekanntgegeben und verliehen.

Die Stevie Awards for Great Employers zeichnen Leistungen in vielen Bereichen der Arbeitswelt aus. Unter anderem in den folgenden Kategorien:

Den Bereich HR-Achievement haben wir in diesem Jahr um zahlreiche neue Kategorien erweitert, beispielsweise die beste CSR-Strategie, das beste Führungskräfteentwicklungsprogramm, die beste Lern- und Entwicklungsstrategie, die beste Belohnungs- und Anerkennungsstrategie, die beste Talentmanagement-Strategie, die beste Nutzung von Personenanalysen und vieles mehr.
Im Bereich der HR Individual Awards gibt es eine neue Kategorie speziell für aufstrebende Nachwuchskräfte unter 30 Jahren, dem Rising HR Star of the Year

Wie im vergangenen Jahr werden die Preisträger der 35 branchenspezifischen Employer of the Year-Kategorien durch eine einzigartige Mischung aus öffentlicher Abstimmung und professionellen Bewertungen ermittelt. Die öffentliche Abstimmung findet vom 23. Juli bis zum 12. August 2019 statt.

Wenn Sie jetzt loslegen möchten, um Ihre Bewerbung optimal aufzubereiten, erhalten Sie Ihre Teilnahmeunterlagen direkt auf der Awards-Webseite.  

Sehen Sie hier ein kurzes Video zu den Stevie Awards for Great Employers mit Michael Gallagher, dem Präsident und Gründer der Stevie Awards:





Topics: great employers, 2019 Stevie Awards for Great Employers, Wirtschaftspreis HR

The Gig Economy Presents an Upside for Workers

Posted by Maggie Gallagher on Tue, Mar 19, 2019 @ 01:13 PM

Much has been written about the rise of the gig economy, i.e., the hiring of workers on short-notice, short-duration contracts or freelance jobs. Part of this narrative is how noticeably different it is from the labor market models of old. In the past, people either focused on: a) the miraculous rise of start-ups based entirely on gig economy business models, such as Uber, or b) how the gig economy is, for workers, often characterized by a lack of job security, pension, health care contributions, and other employment benefits once considered standard.

Either view misses the wider picture, though.

To start, job security and benefits were never as widespread or culturally ingrained in the United States as they were in Europe. And even there, they applied only to the working population, which in the most unionized industries was predominantly, if not exclusively, male.

tangible words

Not only have workforce demographics since changed, but many of the industries in question began to decline or even to die out long before the rise of the gig economy. The perks afforded to the workers declined along with them. In the United States, a blue-collar job that included both health care and pension benefits was a rare thing, even in the last few years leading up to the financial crisis.

Furthermore, the gig economy, particularly when it involves jobs conducted entirely online, has enabled competition among a wider variety of qualified service providers in a huge range of sectors.

Increased competition holds especially true for international organizations, who can now easily hire, for example, translators or legal experts to process documents. These workers can be local to the company, or they can be specialized experts halfway across the world. It simply depends on the priorities and needs of the business – but an over-looked benefit of the gig economy is its lack of dependence on a shared geography.

It might surprise you then that the gig economy also benefits domestic labor market access – particularly professional women.

Online-only work relationships inherently favor white-collar work. That’s because in the gig economy, work that involves the processing and editing of data or documents is easier. These projects can be worked on and transferred between people, even those who have never met face to face.

As a result, gig economy work favors workers with at least secondary, preferably tertiary, levels of education who can self-organize, hold themselves accountable, and who are dedicated to advancing their skills.

In fact, such online professional work largely benefits women who have historically been excluded from the workforce, both in Western countries and in the developing world. There are at least two reasons for this:

  1. Women still make up the majority of stay-at-home parents in developed countries;
  2. Women also account for the majority of college-level qualifications achieved in developed countries and in developing countries with reputable education systems. This trend is seen even in countries where there is no expectation of women becoming a significant part of the workforce, such as Iran or Saudi Arabia.

By working online, women who have desirable qualifications but are constrained by social or family circumstances can find gainful employment with clients who require their expertise.

Their clients might not be looking for full-time employees who receive full benefits, but neither are these workers looking for the additional constraints of regular hours and physical attendance.

Instead, a working relationship can be formed around necessities and priorities, with both parties still inherently interested in a long-term working relationship on a good-pay-for-good-work basis.

Alysha Dominico and Vicky Marrack, co-founders of the inbound marketing agency Tangible Words, explain that they discovered the virtues of a long-term but flexible working relationship thanks to their first external copywriter. Her family responsibilities necessitated she stay at home, but allowed for remote work, and this win-win relationship became the blueprint for nine more subcontractors, most of them women. This model has even gained the company independent acclaim. Tangible Words was awarded a 2018 Gold Stevie® Award in the category of Achievement in Promoting Work-Life Balance for Women in Business.

“We feel good about being an office that offers flexibility and skills development to keep parents sharp for whatever kind of lives they want to lead—now or later,” said Marrack.

“The people we employ might not otherwise have access to the labor market. Our distributed office model, virtual work, and flexible work schedules are great for them and us. Creating a positive work culture focused on our staff leading healthy lives that balanced work and life priorities equally was always mission-critical to the success of Tangible Words,” said Dominico.

“We stumbled into the work limitations – yet incredible experience and expertise parents have at that stage of life. So we decided to empower parents. Helping them create the life they choose has become a real source of pride.”

Dominico points out that it’s also a strategy other companies will need to utilize  - particularly when employee availability is low. A 2017 briefing by McKinsey Global Institute called “Technology, Jobs, and the Future of Work” documented that “Almost 75 million youth are officially unemployed. Women represent one of the largest pools of untapped labour: globally, 655 million fewer women are economically active than men.”

“You read this and compare it with other things you see, like research from RBC which urges people to start to talk about the future prediction that 2.4 million jobs will be added to the Canadian economy by 2021, and you wonder how long we can afford to not focus on prioritizing youth and women.”

Indeed RBC’s research team published in their 2018 report “Humans Wanted: How Canadian youth can thrive in the age of disruption” that  “Despite projected heavy job displacement in many sectors and occupations, the Canadian economy is expected to add 2.4 million jobs over the next four years, all of which will require this new mix of skills...…an increasing demand for foundational skills such as critical thinking, co-ordination, social perceptiveness, active listening and complex problem solving.”  

The gig economy has undercelebrated value that needs to become the focus of greater discussion. As Dominico says, “Female parents and young professionals offer our company significant value and they are underrepresented in the workforce. We feel good about giving them a place to keep up with the digital skills that will be required in any future workforce. Tangible Words is going to keep doing all we can to push this agenda and we hope other companies will join us.”

Topics: stevie awards for women in business, women in business awards, Stevie Awards Women in Business

American Business Awards Deadline Extended to April 17

Posted by Maggie Gallagher on Mon, Mar 18, 2019 @ 11:28 AM

The Stevie® Awards, organizer of The American Business Awards®, announced today that the final entry deadline for the 17th annual ABA competition has been extended to Wednesday, April 17.   Nominations submitted after the original final deadline of March 13 will not incur any additional late fees, and will not be penalized in the judging process in any way.

 “We’ve received so many requests for individual deadline extensions that we’ve decided to extend the deadline for everyone,” said Stevie Awards president Michael Gallagher. The original final deadline was March 13.


ABA women 2018

The American Business Awards are widely considered to be the premier business awards program in the U.S.A. All organizations operating in the U.S.A. are eligible to submit nominations— public and private, for-profit and non-profit, large, and small. The 2019 awards will honor achievements since the beginning of 2018. Entry details are available at

The American Business Awards recognize achievement in every facet of the workplace. Categories include:

In the Marketing, New Product & Service, and Public Relations categories, nominees may now submit a video of up to five minutes in length, instead of the traditional written Stevie Awards essay or case study.  In categories for business-related media, there are many new Live Event, Publication, and Video categories.

More than 200 executives on 13 juries have already begun the process of rating nominations to determine the Gold, Silver, and Bronze Stevie Award winners.

Stevie winners will be announced on May 1, and the awards will be presented at a gala banquet on June 11 at the Marriott Marquis Hotel in New York City. Attendance is not required to win.

The list of past Stevie Award winners in The American Business Awards reads like a who’s who of innovation and business success in the U.S.A. Explore the list of last year’s winners.

Topics: American business awards, top business awards

Neues bei den 16. International Business Awards®

Posted by Catrin Beu on Mon, Mar 18, 2019 @ 10:24 AM

  • Bewerbung per Video
  • Keine Teilnahmegebühren für die Company of the Year Kategorien 
  • Viele neue Kategorien
  • Festliche Preisverleihung in Wien in brandneuem Hotel

Es ist wieder soweit. Die Stevie® Awards loben die diesjährigen International Business Awards® aus. Unternehmen und Einzelpersonen aus der ganzen Welt können sich jetzt wieder mit ihren geschäftlichen Leistungen aus allen Bereichen der Arbeitswelt bewerben. Prämiert werden Leistungen, die seit dem 1. Januar 2018 erbracht wurden. 

IBA Preisverleihung in London 2018Frühentschlossene Teilnehmer profitieren dabei von reduzierten Teilnahmegebühren. Wer seine Bewerbung bis zum 10. April einreicht, spart dabei bares Geld. Die Teilnahmefrist zu den regulären Konditionen läuft bis zum 8. Mai. Und wer ein bisschen mehr Zeit braucht, der darf mit der Zahlung einer Nachgebühr seine Unterlagen auch noch bis zum 12. Juni einreichen. 

Für dieses Jahr haben die Organisatoren einige spannenden Neuerungen eingeführt.

Bewerbung per Video
In den Kategorien Company of the Year Awards, Marketing, Neue Produkte & Dienstleistungen sowie in den PR-Awards dürfen die Teilnehmer jetzt ein Video mit einer Länge von bis zu fünf Minuten, anstelle des traditionell verfassten Stevie Awards-Essays oder der Fallstudie, einreichen. 

„Gerade im Marketing und in der PR spielen (Bewegt-)bilder heute eine große Rolle. Die Bewerbung ihrer Kampagnen in Form eines Videos aufzubereiten, birgt für die Teilnehmer eine Vielzahl an Möglichkeiten, um die erbrachten Leistungen der Experten-Jury umfassender zu präsentieren und wirklich näherzubringen“ erklärt Michael Gallagher, Präsident und Gründer der Stevie® Awards. „Auch neue Produkte und Dienstleistungen können durch ein Video dynamischer dargestellt und beschrieben werden. Wir sind sehr gespannt darauf, wie kreativ die Teilnehmer diese neue Einreichungsform nutzen werden.“ 

Kostenfreie Teilnahme in den Company of the Year Awards
In der Regel ist bei der Einreichung von Nominierungen bei den IBAs eine Teilnahmegebühr fällig. Nur einzelne Kategorien sind davon ausgenommen. In diesem Jahr verzichten die Stevie® Awards erstmalig auf die Teilnahmegebühren der 35-Branchen Kategorien in den Company of the Year Awards.

Die Gold-, Silber- und Bronze-Preisträger dieser Kategorien, nehmen dann automatisch an der öffentlichen Abstimmung des People's Choice Stevie Awards for Favorite Companies teil. Damit haben Preisträger in diesen Kategorien die Möglichkeit, gleich zwei Preise zu gewinnen: einen von unseren Fachjurys verliehenen Preis und den anderen, der von der Öffentlichkeit gewählt wird. 

Viele neue Kategorien
Den Teilnehmern stehen wieder eine große Auswahl an Kategorien zur Verfügung. Beispielsweise die 

Auch in diesem Jahr gibt es in den einzelnen Award-Bereichen wieder eine Vielzahl an neuen Kategorien. Komplett überarbeitet wurden etwa die Kategorien der Live Event Awards. Hier stehen den Teilnehmern nun eine viel größere Auswahl an Kategorien zur Verfügung, die thematisch gruppiert wurden. 
Auch in den Video-Awards finden sich viele neue Einzelkategorien, wie beispielsweise zu den Themen Corporate Social Responsibility, Fashion & Lifestyle oder Science & Education. Die IT Awards zeichnen ab diesem Jahr auch die beste technische Supportstrategie und -implementierung sowie die beste technische Supportlösung aus. Eine komplette Übersicht finden Sie hier. 

Preisverleihung in brandneuem Luxushotel ANDAZ Vienna am Belvedere
Die Preisträger der Stevie Awards werden ab Juni von spezialisierten Jurygremien mit über 150 Fachjuroren ermittelt. Die Ergebnisse werden am 13. August bekanntgegeben. Die Stevie Awards Trophäen und Medaillen werden den Preisträgern in diesem Jahr in dem brandneuen Luxushotel Andaz Vienna am Belvedere in Wien verliehen. Dazu findet am 19. Oktober ein exklusives Gala-Bankett statt. 

Wenn Sie jetzt loslegen möchten, um Ihre Bewerbung optimal aufzubereiten, erhalten Sie hier Ihre Teilnahmeunterlagen und registrieren Sie sich direkt auf der Awards-Webseite.   

Sehen Sie hier ein kurzes Video mit Michael Gallagher über die International Business Awards® 2019. 




Topics: International business awards, great employers, 2019 International Business Awards

How to Improve Labor Market Equality by Establishing Childcare Standards

Posted by Maggie Gallagher on Tue, Mar 12, 2019 @ 11:18 AM

With day-to-day economic demands rapidly increasing, many households can simply no longer afford to have a stay-at-home parent. Many people, however, find childcare options either of uncertain quality or prohibitively expensive. To compound the problem, women today consistently find their earning potential exceeds that of their partners, but they are forced to choose between securing childcare they do not trust 100 percent or attempting to get by on a single salary—and foregoing their careers.

This problem is widely recognized in countries across the developed world, and many nations have state-run daycare or centers or subsidize private childcare. However, these measures continue to fall short. Even the most generous analysis of gender employment and income gaps must concede that while there is no outright discrimination, there is a persistent, discernible, and significant structural difference in employment rates and remuneration. This is almost entirely attributable to time women spend out of work because of the exclusive prioritization of childcare.


With that said, it’s evident that improving access to top-level quality childcare would have significant, indirect economic effects. As things stand, the slow but steady march toward income and employment equality will likely result in more men becoming stay-at-home parents, and the number of women almost exclusively dedicated to their careers will rise as well.

While the push toward equity is desirable, having one stay-at-home parent—of either gender—is far from the optimal outcome. It’s not ideal for the household itself or for the economy as one parent continues to all but give up a career, while the other misses out on a considerable part of family life.

The professionalization of childcare necessitates moving away from the existing model, where families secure childcare primarily based on personal, informal relationships. With no current standardized means of formalizing these relationships with service providers, such as nannies and au pairs, it’s clear that a certified, standardized, widely available service provider model would be a significant step toward optimizing the childcare situation.

Qualifications and a college-level education have traditionally only been required for high-level childcare positions. Elizabeth Malson is a single mother, entrepreneur, and founder of the Amslee Institute, which specializes in the certification of childcare professionals. She helps explain this model.

“Traditionally, nannies in the United States have been trained by other nannies and nanny agency owners through workshops because there are no government regulations or standards,” she says. “To qualify for top jobs, a nanny had to invest in an associate’s or bachelor’s degree. These options require a significant commitment to and investment in a two- or four-year college program, and because of the time and expense involved, college-level training for future childcare professionals, in many cases, is simply inaccessible.”

Through her company, based out of Sarasota, Florida, United States, Malson proposed to do something about this. A 2018 Gold Stevie® Award winner in the category of Best New Consumer Service, the Amslee Institute provides affordable online college-level classes. Despite adhering to high standards, the classes require a lower financial investment than traditional college courses, and they take no more than 12 weeks to complete. Malson acknowledges the economic necessity of two working parents in many households and adds that childcare can be made more affordable in several ways, such as by families sharing the expense of a childcare professional.

Professionalizing childcare and introducing certifications and standards can help boost workforce participation, create a thriving new market, and give parents peace of mind. Malson also points to a broader effect. Childcare professionals from all over the world aspire to come to the United States (Some even go into childcare merely for the opportunity to come to the country.) This means U.S. childcare standards will eventually be exported across the globe by the childcare professionals who return home, says Malson. Raising childcare standards in the United States, therefore, will mean raising childcare standards across the world.

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