The Stevie Awards Blog

Former Tank Factory in Germany Becomes an Event Space Unlike Any Other

Posted by Maggie Gallagher on Fri, Sep 29, 2017 @ 03:34 PM

Picture a group of young entrepreneurs with a creative vision and combine that with a huge, empty former tank factory. That’s right: a factory hall of 5.000 square meters, with a ceiling height of up to forty feet– a gigantic hangar that used to house the production lines for war machines until it closed down a good two decades ago.

A big, empty hall, located conveniently close to the city center of Mainz, Germany, which, in turn, is just around the corner from Frankfurt. Local entrepreneurs Ralph Heinrich and Dr. Hanns Christian von Stockhausen were intrigued, while also saddened, by the city’s decision in early 2015 to end the place’s 17-year tenure as a makeshift theatre venue. The local government had used the hall for cultural events since the shutdown of the tank factory in the mid-1990’s.

The vision

Halle 45.jpgThat was when the idea was born to revive the venue, formerly dubbed ‘Phoenix-Halle’, and transform it into ‘Halle 45’: a one-of-a-kind event hall and meeting place at the intersection of art, culture and entertainment.

The goal was to create a venue unlike any other, innovative and modern, versatile in size and functionality. Ralph Heinrich and Dr. Hanns Christian von Stockhausen founded Halle 45 GmbH in May 2015 and turned their vision into reality.

“The worst crime is faking it”

The story of Halle 45 GmbH, the ambitious, hard-working start-up from Mainz, Germany, is a unique one, and so is its motto: “The worst crime is faking it”, coined by grunge pioneer Kurt Cobain. Since its inception in 2015, the event management company, now a team of twelve full-time employees, has successfully hosted a huge variety of events at the venue, from concerts and art exhibitions, over indoor cinema, food and craft beer festivals, to industrial fairs and corporate events.

From the very start, the company also committed itself to opening the venue’s doors to non-profits and artists free of charge. Thus, the former tank factory has also hosted events like a “welcome celebration” for refugees and charity concerts.

The road to success

Charitable projects aside, the founding of Halle 45 GmbH depended on investors and needed to see profits. In the business of acquiring corporate clients, the start-up had to come up with a solid sales strategy.

The starting conditions were phenomenal: Halle 45 is the second biggest venue of its kind in the metropolitan Rhine-Main region, comprising the cities of Mainz, Frankfurt and Wiesbaden and a combined total of nearly 6 million inhabitants – an economically thriving area. The city of Frankfurt is known for its trade fairs and its growing financial district, while Frankfurt Airport is a major international air traffic hub – one of Europe’s biggest.

Another big plus: Halle 45’s innovative, versatile concept features the option to partition the space into several, individually sized venues. Add state-of-the-art technical equipment, the site’s superior amenities and professional event management – an unbeatable recipe for success.

However, in order to garner your target audience’s attention, you need traction and media attention. That’s where the Stevie® Award really helped Halle 45 GmbH to turn a page in its young history.

Ever since winning the Bronze Stevie Award at the 2017 German Stevie Awards in Hamburg, the start-up’s social network contact rate has hit untold highs. Since winning the Stevie Award, Halle 45 GmbH has also picked up other awards, among them the Mainz Business Prize. Within a period of merely two years, Halle 45 GmbH has established itself as a major venue in the Rhine-Main region – not only for cultural, but for corporate events as well.

halle 45 2.jpg

Tags: PR awards, german business awards, Startup of the Year, startup awards

14th Annual International Business Awards Announce Stevie Award Winners From Across the Globe

Posted by Maggie Gallagher on Thu, Aug 10, 2017 @ 09:34 AM

Business Awards Program to Celebrate Excellence Worldwide at Barcelona Event

High-achieving organizations and executives around the world have been recognized as Gold, Silver and Bronze Stevie® Award winners in The 14th Annual International Business Awards, the world's only international, all-encompassing business awards program.

Nicknamed the Stevies from the Greek word "crowned," the awards will be presented at a gala event on Saturday, 21 October at the W Hotel in Barcelona, Spain. Tickets for the event are on sale now at www.StevieAwards.com/IBA.

See the full list of Stevie Award winners here.

TROPHY2.jpgGold, Silver and Bronze Stevie winners were selected from more than 3,900 nominations received from organizations and individuals in 60 nations. All organizations worldwide are eligible to compete in The International Business Awards, and can submit entries in a wide range of categories, including management awards, company of the year awards, marketing awards, public relations awards, customer service awards, human resources awards, new product awards, IT awards, web site awards and more. 

More than 200 executives worldwide participated on 12 juries this year to determine the Stevie winners.

Among the top winners of Gold Stevie Awards are MSLGROUP, worldwide, with 13; Cisco Systems, worldwide (10); Weber Shandwick, worldwide (nine); CallidusCloud, Dublin, California USA (eight); Telkom Indonesia (eight); LLORENTE & CUENCA, Madrid, Spain (seven); and Deutsche Post DHL, worldwide, with six.  Winners of five Gold Stevies include PJ Lhuillier Group of Companies, Makati City, Philippines; Property Exchange Australia Ltd, Melbourne, Australia; PT Petrokimia Gresik, Gresik, Indonesia; Thai Life Insurance, Bangkok, Thailand; and Yapi Kredi Bank, Istanbul, Turkey.

Other organizations with 10 or more Gold, Silver and Bronze Stevie wins include, among others, ASDA'A Burson Marsteller, Dubai, United Arab Emirates; FIS, St. Petersburg, Florida USA; Jeunesse Global, Lake Mary, Florida USA; Marico Ltd, Mumbai, India; Odea Bank A.S., Istanbul, Turkey; Ooredoo Group, worldwide; and PRIZM, Hong Kong. 

“We received a record number of nominations in the IBAs this year, and the judges were astounded by the inspiring stories of workplace success from all over the world,” said Stevie Awards founder and president Michael Gallagher.  “We look forward to honoring the Stevie winners who join us in Barcelona on 21 October, and to sharing their stories with the world throughout the coming year on the Stevie Awards social media channels."

During the week of 21 August the winners of the Best of the IBA Awards, five best-of-competition prizes, will be announced.  Winners will be determined by a tally of the total number of Gold, Silver and Bronze Stevies won by organizations, and will be presented with Grand Stevie Award trophies in Barcelona.

For high-resolution photos of the Stevie Award trophy or International Business Awards logo, visit http://stevieawards.com/iba/photos-and-logos. Other information and resources for press are available at http://stevieawards.com/iba/media-inquiries-news-service-list

Tags: marketing awards, PR awards, tech awards, International Awards, international business, startup awards

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