--- title: Award Entries Still Matter! description: Susan Turkell of PAIRELATIONS, LLC makes the case for why organizations should continue to pursue honors such as Stevie Awards during a crisis. image: https://blog.stevieawards.com/hubfs/Susan%20J.%20Turkell%2c%20Founder%20and%20CEO%2c%20PAIRELATIONS%2c%20LLC.jpg --- [![stevie-awards-full-logo](https://blog.stevieawards.com/hs-fs/hubfs/Stevie%20Awards%20Blog%20Theme%20Files/stevie-awards-full-logo.png?width=347&height=70&name=stevie-awards-full-logo.png "stevie-awards-full-logo")](http://stevieawards.com) Click to View Posts by Stevie® Awards Categories # Award Entries Still Matter! Posted by [Susan Lewis](https://blog.stevieawards.com/blog/author/susan-lewis) on Tue, Mar 24, 2020 @ 10:50 AM - [Tweet](https://twitter.com/share) **WE WILL EMERGE FROM COVID-19 AND YOUR BUSINESS CAN BE FRONT AND CENTER** **Susan Turkell of *****[PAIRELATIONS, LLC](http://www.pairelations.com/) won her first Stevie® Award for a client in the very first [American Business Awards®](http://www.stevieawards.com/aba), all the way back in 2003.  Since then she has researched and written hundreds of Stevie Award-winning nominations for scores of her corporate clients.** We asked Susan for her perspective on whether organizations should continue to pursue honors such as Stevie Awards during a crisis like the one we're all navigating right now.* We are all trying to navigate uncharted waters during these unprecedented times. It’s scary, it’s unnerving, it’s uncertain. What is certain is that at some point, we will emerge from this, and you will want your organization, its people and products to be at the forefront of the key audiences you serve so your business can hum once again. Using awards to highlight your business can help place it front and center. ![Susan J. Turkell, Founder and CEO, PAIRELATIONS, LLC](https://blog.stevieawards.com/hs-fs/hubfs/Susan%20J.%20Turkell%2c%20Founder%20and%20CEO%2c%20PAIRELATIONS%2c%20LLC.jpg?width=200&name=Susan%20J.%20Turkell%2c%20Founder%20and%20CEO%2c%20PAIRELATIONS%2c%20LLC.jpg)To help your business establish or maintain brand awareness, consider highlighting your 2019 achievements by entering submissions in various 2020 [Stevie Awards programs](http://www.stevieawards.com). There are many programs and categories from which to choose, and even several that have absolutely **NO entry fees**. For example, the final entry deadlines for The [American Business Awards ](http://www.stevieawards.com/aba)will be further extended to May 5 without any additional late fees. The [categories](https://stevieawards.com/aba/categories-1) in this program **without entry fees** include [Startup of the Year and Tech Startup of the Year,](https://stevieawards.com/aba/company-organization-awards-categories) for which the late fees have also been eliminated. For The [International Business Awards®](http://www.stevieawards.com/iba), [categories](https://stevieawards.com/iba/categories-0) **without entry fees** include [Company of the Year](https://stevieawards.com/iba/companyorganization-awards-categories), which spans many industries.  The early-bird deadline for the 17th IBAs is April 8. Right now is a perfect time to seize opportunities for showcasing your business. Leveraging award wins is an excellent way to demonstrate the success of your organization and validate its mission, people and products **for years to come**. [PAIRELATIONS, LLC](http://www.pairelations.com/awards) has a proven track record for helping corporations earn recognition for the successes they are achieving throughout the business and across their operations. For more than two decades, PAIRELATIONS has helped its clients wins hundreds of awards in various Stevie programs and categories. Why not have a professional capture your successes and help you earn the recognition you deserve? Due to the current global pandemic, we realize it may be hard for companies to devote time to this process. As a result, for a limited time, PAIRELATIONS will offer **one complimentary hour of professional awards consulting services** to companies that hire the firm to help them enter one or more categories of any Stevie Awards program. Mention code **HUMAGAIN**.  (Offer valid for new clients only.) PAIRELATIONS stands ready to put its talents to work on your behalf so your business can soon hum again. *Susan Turkell, chief executive officer at *[*PAIRELATIONS, LLC*](http://www.pairelations.com)*, has a proven track record that spans more than two decades for helping corporations earn recognition for the successes they are achieving throughout their organizations and across their operations. * *Over the years, through *[*PAIRELATIONS’ awards division*](http://www.pairelations.com/awards)*, she has helped clients win hundreds upon hundreds of awards across myriad Stevie**®** Awards programs. This includes assisting them in earning recognition across a host of categories, ranging from products and people to management and materials. She is a three-time Grand Stevie**®** Award Winner, which is based on the number of points scored for all entries submitted. She earned this for multiple wins on behalf of a range of clients. * *You can email Susan at *[*awards@pairelations.com*](mailto:awards@pairelations.com)*, call her at 303-766-4343 or connect with her on *[*LinkedIn*](https://www.linkedin.com/in/pairelations/)*.* Topics: [American business awards](https://blog.stevieawards.com/blog/topic/american-business-awards), [how to enter](https://blog.stevieawards.com/blog/topic/how-to-enter), [reasons to enter](https://blog.stevieawards.com/blog/topic/reasons-to-enter) ### Request an entry kit for one or more of the stevie awards programs [Remove my information](https://blog.stevieawards.com/blog/award-entries-still-matter#) Entry kit will be sent to you by email. We don't sell or disclose email addresses. 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