--- title: International Awards | 万博宣伟 description: 万博宣伟 | Perspective on the Stevie Awards and business awards from around the world. --- [![stevie-awards-full-logo](https://blog.stevieawards.com/hs-fs/hubfs/Stevie%20Awards%20Blog%20Theme%20Files/stevie-awards-full-logo.png?width=347&height=70&name=stevie-awards-full-logo.png "stevie-awards-full-logo")](http://stevieawards.com) Click to View Posts by Stevie® Awards Categories ## [史帝维奖获奖人阐述亚洲 –太平洋的成功条件](https://blog.stevieawards.com/international-awards/bid/90223/) Posted by [Clara Im](https://blog.stevieawards.com/international-awards/author/clara-im) on Fri, May 02, 2014 @ 04:27 AM - [Tweet](https://twitter.com/share) ![describe the image](https://blog.stevieawards.com/hs-fs/file-678935742-jpg/images/simondang.jpg?width=120&height=150&name=simondang.jpg) 万博宣伟亚洲-太平洋在2013年，获得了 [国际商务大奖](http://www.stevieawards.com/IBA) 两项金奖。北京办事处为中国麦当劳，而推出应用程序，并在[应用程序奖](http://www.stevieawards.com/pubs/iba/awards/408_2214_21512.cfm)领域获奖，新加坡办事处在[PR 奖](http://www.stevieawards.com/pubs/iba/awards/408_2214_20885.cfm)领域获得交流关系活动奖项。(2014国际商务大奖招募参展作品。[请下载参展产品纲领。](http://www.stevieawards.com/pubs/entrykits/IBA/IBA14EntryKit.html)) 我们向万博宣伟北京in-line战略副会长邓世民提问，公司与组织在亚洲-太平洋地区，为了更好地宣传产品、提供服务该怎么做。 **与****客户之间缔结关系**** **** **  邓世民说：“亚洲太平洋整个地区，特别是在中国市场，社区化媒体与移动接触非常重要。品牌不能推迟移动战略，需要在事业开始时共同进行构想。不管是在专用应用程序投资，还是在[微信](https://play.google.com/store/apps/details?id=com.tencent.mm)、[LINE](https://play.google.com/store/apps/details?id=jp.naver.line.android)或者[微博](http://us.weibo.com/gb)等社区化媒体移动生成图标，移动装备品牌特化交流经验，需要对应至今不断活动、且变化的网络生活方式要求。” 邓世民还说：“现今，很多客户通过品牌、微信、[whats应用程序](http://www.whatsapp.com/)等，期待进行1对1对话。作为品牌，与客户进行私人对话，对于他们来说，将成为更好的学习机会。”   **为客户献身** 万博宣伟应用程序领域[史帝维奖](http://www.stevieawards.com/pubs/iba/awards/171_694_3033.cfm)获奖参展产品，“[奥运会应用程序，与青春一起奔向金牌](http://www.stevieawards.com/pubs/iba/awards/408_2917_24493.cfm)”是一个代理公司怎样通过社区化媒体，帮助接近客户即麦当劳青少年市场的完美例子。 邓世民跟我们说，史帝维奖是他们行业主要奖项之一。“我们因为获得这种奖项，而感到光荣、非常高兴。这是为我们客户特别付出贡献、整个团队的技术、也是我们工作的证据。” 他说，万博宣伟团队在制作麦当劳应用程序时，非常开心。“这个应用程序与中国奥运会粉丝缔结关系，帮助我们接近他们的热情。获得这项奖对于即将举行的团队活动，该制作哪种移动应用程序，该怎样制作真正吸引客户且具有差异的更多应用程序，增添超越界限的欲望。”   **在****北京闲逛**** ** 作为不断进行活动、且变化的网络生活方式人，邓世民说：“在北京打车很难。所以我喜欢使用[微信](http://www.wechat.com/en/)综合支付系统和[嘀嘀打车](http://www.techinasia.com/chinese-taxihailing-app-didi-dache-books-5-million-rides-day-cost-225-million/)。”如果要在北京创业，这是一个很好的信息。 ** ** **历史性变化** 我们向邓世民提问，他对未来的构想。他说亚洲-太平洋地区具有无限的可能性。邓世民说：“人们认为中国没有革新”。“然而，犹如很多史帝维奖获奖人体现的一样，那是完全错误的。我们在历史性变化的时代生活。我们已经目睹了在亚洲太平洋地区主导巨大变化的场景。以后将有更多事例。” ** ** **对于邓世民**** **邓世民是北京in-line战略副会长。他从数码到传统宣传，在在线和离线两个世界里，为了监督并鼓舞客户与广告目标综合营销媒体战略，而提示战略性方向。在他的数码领域，10年期间经验包括快速移动消费资材、金融、零售、旅行、技术垂直领域、带薪搜索、社区化媒体、展示媒体购买、封面广告、生产创造性内容。目前，邓世民客户包括麦当劳、联合利华、微软、加州Walnut、oceanspray。 邓世民在去万博宣伟工作之前，是Mindshare NY的SAP监督全球账户、所有联合利华品牌北美地区的全球搜索总监。为了联合利华，他的团队包括社区化媒体、交流运营、影响力用户关系、2010年领先最佳fan pages的Facebook，制作并执行联合利华综合营销项目。邓世民在联合利华北美数码革新理事会，为了搜索以及数码媒体战略，邀请去做所有品牌的咨询委员。 邓世民在毕鹏年度亚洲社区化媒体会议(BeaPon’s Annual Asia Social Media Summit)、2012年北京政府事务论坛(the Beijing Government Affairs Forum 2012)、SES中国、SES伦敦、OMS纽约等各种国际会议进行发表，他是纽约杰克林经营学部的邀请讲师。邓世民是 TED X 北京的资源志愿者、并在哥伦比亚大学完成MBA。 ** ** **对于万博宣伟**** **[万博宣伟](http://www.webershandwick.com/)在81个国家设有办事处，是一家先行环球宣传公司。公司企划人、战略家、分析家、制作家、设计家、开发人、宣传组等各种部门，通过他们的革新、创意接触影响力业务成果评价，在世界获得了享誉名声的奖项。公司有效利用消费者营销、企业评判、健康管理、技术、公共政策、金融服务、企业社会性责任、财政交流、危机管理等进出于全地区领域的自体社区化数码分析法。万博宣伟是国际公众企业集团(NYSE:IPG)的子公司。官网  [http://www.webershandwick.com](http://www.webershandwick.com/) 。 0 Comments [Click here to read/write comments](https://blog.stevieawards.com/international-awards/bid/90223/#comments-listing) Topics: [app awards](https://blog.stevieawards.com/international-awards/topic/app-awards), [International business awards](https://blog.stevieawards.com/international-awards/topic/international-business-awards), [stevie award](https://blog.stevieawards.com/international-awards/topic/stevie-award), [pr award](https://blog.stevieawards.com/international-awards/topic/pr-award), [史帝维奖](https://blog.stevieawards.com/international-awards/topic/史帝维奖), [国际商务大奖](https://blog.stevieawards.com/international-awards/topic/国际商务大奖), [应用程序奖](https://blog.stevieawards.com/international-awards/topic/应用程序奖), [PR 奖](https://blog.stevieawards.com/international-awards/topic/pr-奖), [万博宣伟](https://blog.stevieawards.com/international-awards/topic/万博宣伟) ### Request an entry kit for one or more of the stevie awards programs [Remove my information](https://blog.stevieawards.com/international-awards/topic/%E4%B8%87%E5%8D%9A%E5%AE%A3%E4%BC%9F#) Entry kit will be sent to you by email. 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