Advertising Awards

Next Wednesday, April 24, is the final entry deadline for The 2013 American Business Awards, the top business awards competition in the USA, and we thought it would be helpful for communications professionals if we provided some tips for winning advertising awards. (If you haven't already downloaded your entry kit, you can request an entry kit here and you will receive it right away.)

1. Review the categories.
We have several corporate awards categories including app awards categories, live event awards categories, video awards categories, website awards categories, corporate literature awards categories, PR awards categories, and marketing awards categories, among others that may be of interest to communications professionals.

2. Review past winner's entries.
2012 ABA Gold winners include Bloomberg Law, Carlisle & Gallagher Consulting Group, Fazoli's Italian Restaurants, Ford Motor Company, HubSpot, iolo technologies, Northwestern Mutual, SquareTrade, and Vemma Nutrition Company, among others. You can see the complete list of 2012 Gold, Silver and Bronze Stevie® Award winners here.

3. Pick who you would like to recognize and what for.
There are hundreds of categories to choose from as well as awards for individuals, teams, and departments. Click here to see the entire list of categories.

4. Contact us!
We want to help you highlight your organization's achievements. Contact us at help@stevieawards.com and we'll help direct you to categories that are right for your organization.

How will your highlight your organization in the 2013 ABAs?

The final entry deadline for the 2012 Stevie® Awards for Women in Business, the world's premier business awards for women executives, entrepreneurs, and the organizations they run, is quickly approaching on September 28. (If you haven't already done so, you can request your entry kit here.)

To help make the most of your advertising awards entries, we suggest the following:  

1. Download our 10 Tips for Winning Creative Media Awards tipsheet. 
   Our tipsheet will provide helpful tips and tools for making the most out of your entries. 
2. Review past winners' entries.
   The 8th Annual Stevie Awards for Women in Business were presented in November 2011 in New York City, USA. Click here to view 2011 winning entries for website awards, app awards, video awards, and blog awards.

Winners of the 2012 competition will be celebrated at the ninth annual awards banquet on November 9 at the Marriott Marquis Hotel in New York.

Looking for more ways to highlight your advertising success? We have several marketing awards and PR awards that may be of interest to advertising professionals.

The entry deadline for The 2012 International Business Awards, the world's premier business awards competition is 16 May. All individuals and organizations worldwide may submit nominations to The International Business Awards. If you haven't already done so, you can request your entry kit here.

Here are four tips for winning advertising awards in the 2012 IBAs:

1. Review our communications awards.
There are a number of other IBA categories that should be of interest to advertising professionals, including many of the annual report awards and other literature categories, website awards categories, app awards categories, video awards categories, and live event awards categories.

2. Pick who you would like to recognize and what for.
There are hundreds of categories to choose from as well as awards for individuals, teams, and departments. Click here to see the entire list of categories.

3.  Read 2011 IBA winning entries.
The 8th Annual International Business Awards were presented in October 2011 in Abu Dhabi, the United Arab Emirates. You can read 2011 winning entries here.

4. Contact us.
We want to help you highlight your organization's achievements. Contact us at help@stevieawards.com and we'll help direct you to advertising award categories that are right for your organization.

Looking for more ways to highlight your advertising success? We have several marketing awards and PR awards that may be of interest to advertising professionals.

The entry deadline for The 2012 American Business Awards, the premier business awards program in the U.S.A., is quickly approaching on Wednesday, April 25 and we thought it would be helpful for communications professionals if we provided some tips for winning advertising awards. (If you haven't already downloaded your entry kit, you can request an entry kit here and you will receive it right away.)

1. Review the categories.
We have several corporate awards categories including app awards categories, live event awards categories, video awards categories, website awards categories, corporate literature awards categories, PR awards categories, and marketing awards categories, among others that may be of interest to communications professionals.

2. Review past winner's entries.
Our 2011 ABA winners in the above categories include  IDEXX Laboratories, CME Group, XPLANE, Sun Life Financial Inc., Wellesley Hills, MA: One of the Best Kept Secrets of World War II, and Dawson + Murray + Teague Communications, among others. See all 2011 ABA winners here.

3. Pick who you would like to recognize and what for.
There are hundreds of categories to choose from as well as awards for individuals, teams, and departments. Click here to see the entire list of categories.

4. Watch our video, How to Enter The 2012 American Business Awards.
Get step-by-step instruction on how to submit your 2012 entries.

5. Contact us!
We want to help you highlight your organization's achievements. Contact us at help@stevieawards.com and we'll help direct you to categories that are right for your organization.

How will your highlight your organization in the 2012 ABAs?

We've eliminated the advertising awards and creative awards categories for The 2011 American Business Awards.  But don't fret, we've created many new Marketing Campaign of the Year categories, and advertising campaigns or campaign elements may be entered in any of these categories, as part of your overall marketing campaign submission.

The big difference in 2011, though, is that you'll now be able to submit an essay or case of up to 500 words about the genesis, development, execution, and results of your campaign.  In the past you had to do all that in up to 100 words.

Here are the new marketing categories (the letter/number combinations are in internal category codes).  You'll note that a few of the Specialty Campaign categories are advertising-specific:

Marketing Campaign of the Year - Industry Categories
E01. Accounting
E02. Advertising, Marketing, & Public Relations
E03. Aerospace & Defense
E04. Automotive & Transport Equipment
E05. Banking
E06. Business Services
E07. Chemicals
E08. Computer Hardware
E09. Computer Software
E10. Computer Services
E11. Conglomerates
E12. Consumer Products - Durables
E13. Consumer Products - Non-Durables
E14. Diversified Services
E15. Electronics
E16. Energy
E17. Financial Services
E18. Food & Beverage
E19. Health Products & Services
E20. Hospitality & Leisure
E21. Insurance
E22. Legal
E23. Manufacturing
E24. Materials & Construction
E25. Media
E26. Metals & Mining
E27. Non-Profit Organizations
E28. Real Estate
E29. Retail
E30. Pharmaceuticals
E31. Telecommunications
E32. Transportation
E33. Utilities

Marketing Campaign of the Year - Specialty Categories
E35. Business-to-Business Advertising Campaign of the Year
E36. Business-to-Business Marketing Campaign of the Year
E37. Consumer Advertising Campaign of the Year
E38. Consumer Marketing Campaign of the Year
E39. Mobile Marketing Campaign of the Year
E40. Online Marketing Campaign of the Year
E41. Retail/Merchandising Marketing Campaign of the Year
E42. Small-Budget Marketing Campaign of the Year: Open to campaigns launched since January 1 2010 whose entire budget was/is less than $3 million
E43. Viral Marketing Campaign of the Year

Other marketing/advertising categories include:

Marketing Professional Categories
E50. Marketing or Advertising Agency of the Year
E51. Marketing Department of the Year
E52. Marketing Team of the Year
E53. Marketing Executive of the Year
E54. Marketing Professional of the Year (for non-executive marketing professionals).  There's no entry fee for this category.

Any questions about any of these categories or how to enter them, contact us.