Stevie-winner Design Pop is an event design company specializing in decor and entertainment for corporate events. The company’s approach combines creative storytelling, thoughtful design, and attention to detail, aiming to provide clients with events that leave a meaningful impression.
Design Pop recently earned recognition in The 2024 International Business Awards® for its work on a breakfast event hosted during a site visit for the Financial & Insurance Conference Planners (FICP). The FICP is a professional association that supports and connects meeting planners and hospitality partners within the financial and insurance industries. FICP provides resources, networking opportunities, and educational events to help members develop effective meeting strategies and enhance their professional skills.
The FICP activities often include organizing conferences, workshops, and site visits to evaluate potential destinations for annual programs and large-scale meetings. The organization also promotes best practices in event planning, with a focus on delivering value to stakeholders in the financial and insurance sectors.
Design Pop's event was part of an effort to showcase Puerto Rico as a potential destination for FICP’s 70th anniversary program in 2027. With high stakes for this opportunity, the company designed an experience intended to connect with the attending planners on a personal and emotional level.
The event, held at Puerto Rico's The Conquistador Resort, transformed the venue’s Grand Ballroom into a unique setting. The room was kept pitch-black, with amber uplighting, creating a dawn-like atmosphere that symbolized new beginnings. Guests entered along a 100-foot pathway lined with Ficus trees and inspirational signage, accompanied by the song “A Million Dreams” from the movie The Greatest Showman. A stilt walker dressed as a butterfly guided attendees to the ballroom, setting the tone for a creative and unexpected breakfast experience. 
The tablescapes featured rare florals, custom vinyl signage, and themed prop books with humorous titles such as “Event Lives Matter” and “Rise & Sign: It’s Breakfast Time!” In the prop book titled “FICP: The History of Annual Conferences: From Cleopatra to Trump,” guests could read a humorous fictional backstory that represented the longevity of FICP’s association. These details were designed to engage attendees while showcasing the collaboration between the event’s sponsors.
They executed an unexpected breakfast experience with the intention of connecting with these planners on an emotional level, using music, lighting, décor, and a thoughtful storyline that showcased partnership potential.
Design Pop organizes over 75 events annually, catering primarily to corporate planners from around the world who bring their incentive programs to Puerto Rico. From intimate gatherings to large-scale productions, the company designs and produces themed experiences, including welcome parties, awards ceremonies, galas, concerts, and beach farewells, all featuring their signature décor and customized entertainment. Recently, Design Pop has expanded its unique events globally to destinations like Madrid, continuing to create memorable experiences.
Design Pop won three Gold Stevies and a Bronze Stevie® Award for Best Conferences & Meetings - Networking Event; Art, Entertainment & Public Pop-Up Event; Corporate & Community - Partner Engagement Event; and Brand & Experiences - Experiential Event, respectively, in The 2024 International Business Awards®.
Interested in entering for 2025?
