Supplement Manufacturing Partners’ Exponential Growth in a Competitive Industry

Posted by Maggie Gallagher on Wed, Dec 15, 2021 @ 11:43 PM
  • Supplement Manufacturing Partners is a US-based leading nutraceutical manufacturer 
  • The company has hundreds of stock supplement formulas as well as several exclusive formulas that no other company offers 
  • Despite the pandemic, SMP had massive growth and offers solutions at every step of the supplement manufacturing process 

About Supplement Manufacturing Partners

Supplement Manufacturing Partners is a leading manufacturer of nutraceuticals in the United States. With over 20,000 sqft of office and warehouse space, SMP is a complete turnkey solution for any brand owner. With over 200 stock supplement formulas, Supplement Manufacturing Partners has one of the largest collections of formulas on the market, as well as several exclusive formulas that no other company has. 

SMP Nutra was founded in late 2019 by three childhood friends and nutraceutical manufacturing industry veterans. With over a decade of direct experience under their belts, they found the prevailing industry-specific business model lacking. SMP Nutra was built to address the glaring issues they saw with pricing, timing, communication, marketing, and overall customer satisfaction. It is because of SMP Nutra’s responsive and turnkey business model that they were able to realize massive growth in 2020 amidst the global pandemic. From expansion, employment, sales, marketing, and more, SMP Nutra excelled at nearly everything regarding supplement manufacturing. In its first full year, SMP generated over $20 million in revenue and more than tripled its number of employees. 

Despite only being founded in late 2019, the team at SMP still managed to have massive success. They expanded their stock formulary from a handful of supplements to over 200 different formulas. Being trend-responsive and experienced has enabled them to offer unique and high-demand stock formulas, giving them a competitive advantage over others in the industry. SMP has produced supplements for more than 300 brands, helped launch over 180 new brands, and has helped fulfill orders for over 50 brands, allowing clients to focus on running their brand while ensuring that customers get their packages in a timely manner. SMP has also helped numerous brands get into many large retailers such as Whole Foods, Walmart, Costco, Walgreens, Rite Aid, and more. 

SMP Nutra understands the notion of front-loading as much value as possible to their clients and stakeholders, and as such, they put themselves last in the value chain. This philosophy has enabled them to grow their supplement formula catalog exponentially in the past year, outpacing their competition. With over 175 products added in just the last year, they have surpassed the closest competitor’s entire catalog by almost 100 SKUs. Supplement Manufacturing Partners enables brands (both established and new) to fully create their vision and deliver something to be proud of. SMP’s highly skilled team of graphic designers and marketers assist in creating high-visibility brands and superior product presentation, enabling their client’s high rate of growth relative to the competition. 

Supplement Manufacturing Partners won the Gold Stevie Award for Company / Organization Categories - Company of the Year - Manufacturing - Medium and a Bronze Stevie Award for Company / Organization Categories - Fastest Growing Company of the Year - Up to 100 Employees in The 2021 American Business Awards®.

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