The Stevie Awards and SocialBeta (www.socialbeta.com) are proud to announce a marketing partnership that will cover the Stevie Awards’ programs in mainland China.
Founded in 2008, SocialBeta is the leading source of advertising, marketing, and media intelligence in China. It covers top marketing and advertising news, case studies, and resources related to publishing, agency, brand, and digital platforms.
With locations in Shanghai and Hangzhou, the company’s award-winning coverage reaches engaged audiences of more than one million people. SocialBeta reaches its audience of marketing and media professionals through digital platforms, events, newsletters, social media, and mobile apps.
SocialBeta is hosting "Stevie Awards’ China Day 2018," a half-day program in Shanghai designed to explore APAC business innovations and to showcase China's best business and creative ideas.
SocialBeta looks forward to welcoming the following guests: Michael Gallagher, founder and president of the Stevie Awards; Jimmy Lam, Chief Creative Officer of Leo Digital Network; Brian Lai, founder of SocialBeta and BrandStar, serving as the Stevie Awards representative for mainland China; Terence Chu, founder and CEO of APAX Group and Jury of Asia-Pacific Stevie Awards; and Eunice Wong, Chief Growth Officer of Ketchum Greater China and Jury of Asia-Pacific Stevie Awards.
For more information, contact:
Brian Lai
SocialBeta
Phone: +86 189 888 339 92
Email: brian@socialbeta.com
Michael met Hwanjin Choi, the head of the operation of AD Stars, at Korea Press Center on Tuesday, January 23, to exchange ideas of how two organizations can cooperate, and they discussed to conclude an MOU. In the afternoon, he met Haeseon Park, the CEO of Box Media, an entertainment company in Yeoeuido, Seoul, to deliver the Silver Stevie Award for Entrepreneur of the Year in The 2017 IBA. Matilda of Box Media, who have recently debuted, was awarded the Bronze Stevie Award for Communications or PR Campaign of the Year - Global Issues, for the first time among Korean musicians. Michael then visited Vietnam from Wednesday, January 24, until Friday, January 26, to have meetings and attend the Stevie Awards launching event with VIPs and the Stevie Awards Representative in Vietnam. 
The Stevie Awards Rep. in Vietnam began its official operation by hosting the "First Time Introduction of The Stevie Awards Ceremony in Vietnam" at Hanoi Hotel on January 25. The event was attended by Michael Gallagher, the founder of Stevie Awards, and about 100 other attendees including major newspapers, websites, TV reporters, and experts who will serve on the Stevie Awards jury, important people from the Ministry of Planning and Investment, and business people from the Hanoi Business Association. The event lasted about 2 hours demonstrating various programs. The event began with the video introducing the Stevie Awards and Michael Gallagher's speech and was followed by the video introducing past winners of the Stevie Awards in Vietnam including Viettel and DHL Vietnam, panel discussion session about innovation and Q&A session for business CEOs and the Government officers.
He also appreciated Masterpieces of the French Art of the XVII–XIX Centuries from the Collection of the Hermitage at the National Museum of Korea. Michael was then invited by Juhwak Lee, the CEO of SIDM, to dinner at Korea House and enjoyed Korean folk cuisine, and watched he traditional performance " Simcheongjeon” after dinner. He attended an interview during tbs eFM’s program, This Morning with Alex Jensen, in the morning on Monday, January 29. After having a simple lunch with Korean foods such as soybean paste stew, loach stew, and kimchi stew, Michael headed to Incheon Airport to leave Korea for the US. Michael has received a singing room systemic mic as a gift from Juhwak Lee and thanked Lee for the gift and said that it was the most interesting gift he had ever received in Korea.
